sidai jewelry offers beautiful beadwork, handmade by Maasai women in Tanzania who uses traditional age-old techniques passed down through generations.

traditionally symbolizing beauty and prosperity, beadwork held an essential place in Maasai culture, where young girls in the village would sit next to their mother and watch as she handcrafted everyday and ceremonial adornments.

each sidai bracelet helps continue the indigenous traditions and empower the makers through sustainable income and fair living from their craft.